Businessman

We have a client who truly redefines what it means to be a businessman. While most entrepreneurs build businesses around market demand, this man builds his business around problems.

Take, for example, a stretch of riverbank suffering from erosion. Most people would look at it and assume it’s the government's responsibility to fix. But not him. He sees it as an opportunity. He identifies the issue, conceptualizes a solution, and takes the initiative to develop both technical and financial proposals. Then, he approaches the right authorities to present his plan and persuades the paymaster - typically the government - to accept it. Once approved, he secures a contract. That’s his business model.

Fortunately for us, we get to work alongside him as his consultant. Our role is to help articulate his ideas clearly and professionally in the form of proposals that can stand up to scrutiny.

This kind of business, however, is not for the impatient. The process from idea to contract can be long and winding - sometimes taking three years or more. But he's undeterred.

What sets him apart is his ability to turn a problem into a business opportunity. And while it may still ultimately be driven by demand - in this case, the urgent need to prevent irreversible damage to the riverbank - it’s his initiative, foresight, and persistence that make the difference.